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Why does Mondo Duplantis beat records inch by inch?

AW promotion. Armand “Mondo” Duplantis is already one of the greatest pole vaulters in history, but his curious strategy while […]
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Understanding sponsorship and regulation in modern athletics

AW Promotion. Sponsorship and regulation are two forces shaping the landscape of professional athletics today. From track and field to […]
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Five essential agility training exercises for new runners

AW Promotion. New runners often focus entirely on building endurance and logging miles. That’s important, but it’s not enough. Agility […]
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Why not warm up this winter at the Ras Al Khaimah Half Marathon?

Enter the Ras Al Khaimah Half Marathon in February to combine a great running challenge with a brilliant mid-winter break […]
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Everyday ways to get more protein

AW promotion. Protein isn’t just for bodybuilders or athletes. It’s a fundamental nutrient that every person needs daily. Adequate protein […]
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AI-Powered Athletic Performance: Unlocking the Future of Training, Recovery and Competition

AW promotion. Artificial intelligence is no longer something athletes talk about in the future tense. It is already part of […]
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Bolt's world records still untouchable after 16 years

AW promotion. Sixteen years have passed since Usain Bolt blazed around Berlin's track, setting world records that seemed almost supernatural […]
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Athletics Betting 101: what events are the trickiest to predict?

AW promotion. Athletics might look simple from the outside — the fastest, furthest or highest wins. But when it comes […]
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How to find the ideal training venue for every athlete

AW Promotion. Choosing between indoor and outdoor tracks is a decision that shapes not only an athlete’s daily routine but […]
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How to master the balance between speed and endurance for peak athletic performance

AW Promotion. Every athlete faces the challenge of balancing speed and endurance in their training. Whether preparing for a 5K, […]
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How to plan the ultimate fan experience at major athletics events

AW Promotion. For passionate sports fans, attending a major athletics event is more than just watching world-class competition—it’s about soaking […]
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Top 10 UK athletics stadiums every fan should visit

AW Promotion. From historic tracks to state-of-the-art arenas, the United Kingdom is home to some of the most iconic athletics […]
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